Listen, if you’ve been making social media posts, and NOT capturing leads from it, you’re literally leaving money on the table. Every. Single. Day.
Here’s the thing most people don’t get: Every post you share is a golden opportunity to build your list. But… 99% of marketers are not using this free method.
They connect once, and you may never hear from them again.
That stops today, because I’m going to share a method with you that I’ve been using successfully, and it’s free to implement.
Here’s The Exact Method To Maximize Your Efforts:
Step 1: The Curiosity Hook (This Is Where Most People Screw Up)
Don’t give away the farm in your initial post. Instead, create a “curiosity gap.” Share just enough valuable information to generate interest, but hold back the giving it all away.
When people are curious enough, they will ask you to give them more information.
Step 2: The Email Capture Bridge
This is where the magic happens. When people want the complete information (and they will if you’ve done Step 1 right), don’t just send it over in an private message. Ask them for their email address and send the information from your personal email.
Make the email attractive and with simple but complete information and steps. Add only what’s necessary and relevant so you keep their attention…
but…
…this is ๐ the KEY, and the step that most marketers miss.
Step 3: The List-Building Integration
Every single email you send should be building your list even further. At the top of every email, include something like this:
- “Never miss an email update or new project – Get on the list here: [your capture page link]“
- “Want the insider updates I don’t share anywhere else? Get on the VIP list here: [your link]
- “Ready for the behind-the-scenes stuff? Join the inner circle: [your link]”
Why?
- Because if they are not already on your list and like the information you send them, they will want more of it.
- Because the people asking for information are already interested in the subject or industry that you provide! This is the EXACT type of lead you require.
- Because people forward and share emails, and when new eyes see your content, you can capture those leads too.
Once they are on your list, you can email them with updates, tips, offers and more.
The Bottom Line:
This method turns your posts into a lead capture tool. Every post becomes a funnel. Every email becomes a list-building opportunity.
What makes this natural, is that you aren’t the one reaching out or chasing anyone. You’re simply sending requested information, delivered in a way that benefits both you AND your audience.
They get the full information they asked for, and you get their contact details to continue the relationship.
It’s a win-win that maximizes every single action you take.
Try it out and let me know your results.
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